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Recent Posts by eugene

A Summer Experience for the Books (Literally): Inside Pure Leaf and Reese’s Book Club Pop-Up

The two brands tapped Track Marketing Group and the PepsiCo Design team to bring their self-care-centric activation to life in Los Angeles and Boston.

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Amy Poehler Shows Benefits Of Saying ‘No’ In New Pure Leaf Campaign

Actress Amy Poehler stars in a new campaign for Pure Leaf, where she shows what could have happened if women in classic fairy tales had said no.

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Âme Jewelry Opens L.A. Flagship to Showcase Lab-Grown Diamond Designs

Jewelry brand Âme wants to shake up the diamond industry, beginning with Los Angeles’ star-studded scene.

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Track Marketing Named as 2015 Top 100 Event Agency

Event Marketer magazine has named Track Marketing to their 2015 ‘It List’ of Top 100 event agencies in the world for the 4th year in a row!

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Lipton Breaks Guinness World Records Title for Largest Iced Tea

Lipton® announced it broke the GUINNESS WORLD RECORDS title for the Largest iced tea as part of the Be More Tea Festival in North Charleston produced by Track Marketing.

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Three Tips to Evolve Your Experiential Strategy

Track Marketing president Alex Frias discusses three new media technologies, data triggers, and lifestyle trends that will help you create an unforgettable and emotionally charged consumer experience.

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New Balance Pushes Ahead In Design Race To Bring 3-D Printed Shoes To Consumers

New Balance announces a new running shoe model that incorporates a 3-D printed midsole using still and video visuals created and produced by Track Marketing.

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Welcome To Sunrise By The Lake

Echo Park distillery Neutra, polaroid Brooklyn DIY Tonx chambray. Kogi Truffaut occupy, Echo Park Bushwick Helvetica irony locavore selfies pork belly Pinterest you probably haven’t heard of them four loko paleo. Pop-up tattooed chia, polaroid VHS street art blog American Apparel Pinterest organic food truck.

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