The Cool Kids are shooting the video for “Rush Hour Traffic” and invite you to join the party… literally! Chuck and Mikey will be performing all the joints from their Mountain Dew Green Label Sound debut “When Fish Ride Bicycles.” RSVP for tickets here. #TRACKable

To promote the grand opening of their new global flagship store up on 5th and 53rd, Uniqlo just launched this slick site celebrating a handful of modern NYC influencers. Influencer profiles include Josh Rubin, founder of Cool Hunting, David Karp, founder of Tumblr, and Yoshi, …

PUMA is taking the term social to another level. Believing that life itself is a sport and that everyone should be its champions, PUMA’s latest print and online campaign pays tribute to ‘after-hours athletes’, personalities who are top scorers in table tennis, foosball, darts, asking …

adidas goes all-in as they mark the one year to go countdown to the London 2012 Olympic Games with Snoop Dogg and Warren G joining British triple jumper Phillips Idowu in a 3 on 3 basketball match against GB basketballers in the Olympic borough of …

DJs capitalize on their newfound status. Something that we’ve been leveraging for the past five years. Courtesy of Crains New York On a recent Thursday night, the crowd at Manhattan nightclub District 36 was beautiful and star-studded, with world champion hurdler Lolo Jones, the Boston …